What is your existing user base worth?

This calculator helps you understand the value trapped in your residual marketing cohorts. If you stopped all UA today, here’s an estimation of player behavior and spending patterns. The area under the curve is the residual value trapped in these cohorts until LTV maturity.

Input Your Metrics
$
60% LTV
30% LTV
users
weeks
Monthly Revenues
$
For a more accurate quote on how much you could borrow, please contact us
Your residual cohort value estimate is $54,803. You could potentially borrow up to $127,974, 2.6X your monthly revenues
How we calculate this

At Pollen VC we offer flexible lines of credit based on your unpaid platform revenues. We quote transparent pricing on an interest rate basis just like a credit card or a bank line of credit. You know exactly what you’re paying, which makes it easy to include financing costs in your user acquisition calculations.

Questions for us?
If you’d like us to help you unpick confusing financing structures, or want to suggest a calculator that would help you plan better, please get in touch.
Ready to scale?
Apply for a flexible line of credit from Pollen VC.