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How to Apply AI to Re-Engage Users and Increase LTV
IMVU analyzed user journeys with our data team to explore what organic behaviors resulted in the most valuable users or purchasers.
Lomit Patel
Vice President of Growth, IMVU
User Acquisition
11th February 2020
5 Surefire Ways to Increase Your App Engagement
When anyone talks about growth, all you think about is downloads - the top of the funnel. However, the bottom of the funnel metrics such as app engagement (or retention rate) is one of the most important growth metrics that you should pay close attention to because without it all you have is a leaky bucket and sustained growth will be nearly impossible.
Steve P Young
Growth
User Acquisition
7th January 2020
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